Cinema Today reports that the new film Dragon Ball Z: Battle of Gods topped attendance of 2 million in 23 days (the period of time ending yesterday). Its gross earnings have also passed ¥2.4 billion, which keeps the movie’s income on-track to hit Toei’s own internal goal of ¥3 billion over its six-week initial theatrical run.

In spite of these milestones, however, the film also dropped to fourth place behind Detective Conan, Crayon Shin-chan, and Steven Spielberg’s Lincoln, all in their first weekend.

Nevertheless, due to the movie being a big hit, a special postcard present for attendees will also be distributed to moviegoers starting on the 27th, which we at Kanzenshuu can only view as a nice little tactic to get those who have already seen the movie back in the theaters during Golden Week.