DaemonCorps wrote:Uh... basically what Tanooki said. In general, though, I feel like at least some amount of research has to go into all DVD purchases nowadays. Looking into stuff like running time, episode count, price, special features (or lack of), aspect ratio among other things have to be taken into consideration before making a purchase, and if you end up buying something or not buying something due to a lack of information, it's ultimately the consumer's fault (well, unless the distributors don't give them any information on the product at all, but even then, there are customer reviews to warn others about stuff like that).
At the same time, it's also one's job when they're marketing something to give the consumer all the important details they need to know in a super-short period of time, because we now live in a world that operates at a lightning-fast pace. We expect to know about everything rightfreakingnow today.
Here's an example. I think about a month ago Nick Cage got drunk outside a bar and made some drunken slurrs. Twenty years ago, we only would have heard about it the next day when they aired it on the news. But when it happened a month ago? There were thirty tweets about it
two minutes after it happened.
Yes, the consumer is at fault to a degree, but marketing today demands that information be given out immediatley that gets straight to the point because...well...that's the rate at which our society has become used to receiving information.