“Battle of Gods” On Track To Beat 3 Billion Yen Goal
Published by 31 March 2013, 8:21 AM EDT

Based on its first-day attendance alone, the new film Dragon Ball Z: Battle of Gods is on track — “expected” (Oricon) and “seen as certain” (Nikkan Sports) — to beat the ¥3 billion box office goal originally planned and expected over its six-week-long theatrical run.

According to Oricon, its box office take by 1:00 p.m. on 30 March was already 47.3% of One Piece Film Z‘s first-day gross this past December; that film reached a gross of ¥6.85 billion over its entire run. If it maintains this pace, it should surpass its target by a substantial margin.

Oricon notes how Toriyama’s involvement with the work generated a lot of buzz, and fans who had been waiting for the film’s opening came to theaters in droves. The audience seems to be centered around parents bringing their children, with adults ranging from their late 20s to their 50s.

There was a first-day event at the Marunouchi Toei theater in Tokyo, with Masako Nozawa (Son Goku, et al.), Kōichi Yamadera (Birus), Masaharu Satō (Kame-Sen’nin), Ryō Horikawa (Vegeta), Toshio Furukawa (Piccolo), and special guest Shōko Nakagawa (Oracle Fish), celebrating the launch of the new film. Each was asked about what they would wish for if they collected all 7 Dragon Balls; Nozawa answered, “that as long as there is an earth, Goku will never die”. Nakagawa also expressed her pleasure at standing between Goku and Vegeta, considering it the “most sacred place in the universe”. She also requested that Vegeta get angry at her, so Horikawa responded with a “KORA!” to which she said that something that has been just a fantasy of hers all her life has come true.

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  • DragonBoxZTheMovies says:

    So is that 47.3% of Film Z’s opening day or opening weekend numbers. I’m leaning towards the first former, but the latter would be awesome. How does that compare to Strong World?

    This success is great for the franchise! Let’s just hope Toei doesn’t abuse it and run the franchise into the ground again. They barely got out of the hole they dug last time.

  • DragonBoxZTheMovies says:

    $7.0 Million on its opening weekend…sounds pretty damn good to me!

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